10 07, 2017

Facebook’s cover videos and what they mean for brands

By | 2017-09-19T00:43:43-04:00 July 10th, 2017|Digital Media|0 Comments

Facebook has recently introduced its newest feature - Video Cover Photos. In place of a static image, you can now upload a short, muted video loop as a cover photo. But how does this new feature work and why should brands want to implement it into their pages?   How it works. Uploading a video [...]

10 02, 2017

YouTube takes on Facebook with new mobile live streaming

By | 2017-09-19T00:43:45-04:00 February 10th, 2017|Digital Media|0 Comments

YouTube, the original king of video content, is finally entering the live video fray. YouTube is releasing a new mobile live streaming option, with a bonus feature that allows content creators to cash in on their live streams. YouTube rolled out live video back in 2011, but creators were limited to live streaming from a [...]

25 01, 2017

How to boost your Instagram in 2017

By | 2017-09-19T00:43:46-04:00 January 25th, 2017|Digital Media|0 Comments

Between Spectacles and Memories, Snapchat has been gaining tons of hype as the go-to photo and video sharing app. But as PR professionals with a photography obsession, we know the truth: Instagram is the real road to success! With the ability to create stunning content and share your brand's personality as well as give your fans [...]

5 01, 2017

Social media predictions for 2017

By | 2017-09-19T00:43:46-04:00 January 5th, 2017|Digital Media|0 Comments

After a year of big changes, we’ve been busy imagining what 2017 has in store for some of our favourite social media platforms. From Snapchat’s new wearable tech to video making up one-third of all online activity, things have changed a lot over the past year. As we head into the new year, Rey Pan, [...]