January 11, 2018 – TORONTO ON – On Q Communications (On Q), a Toronto-based boutique lifestyle PR and Social Media agency, is thrilled to announce the launch of its new company arm – Better for You by On Q. The healthy lifestyle brand incubator will offer a megaphone to ‘better for you’ brands, helping to shine a spotlight on products and services that are truly making a difference in the lives of consumers and their families. Better for You offers an exclusive niche service to clients in the areas of healthy snacking, organic and sustainable living.
The incubator is the brain child of On Q co-founders Livia Grujich and Tanya Dodaro who opened the doors to the firm 14 years ago.
“We are excited to celebrate our 14 year anniversary with the launch of Better for You. This expansion was a natural evolution for us as moms to 5 little ones, and after working with so many brands that inspired and motivated us to get creative in marketing their services. Like most parents, I want to provide the best for my kids in terms of healthy choices,” says co-founder and CEO, Livia Grujich. “At On Q, we have the power to help brands grow and have their messages be heard. Working with brands that we truly believe in makes my job and the work that I do all that more gratifying.”
“In 2014, I experienced an “a-ha” moment and began to work on a personal journey to change certain aspects of my life; clean eating, incorporating exercise daily and practicing self-care. I’ve reaped the rewards and now I want to make these changes in my professional life as well,” says co-founder and President, Tanya Dodaro. “We see more ‘better for you’ brands coming to the forefront and through our Better for You arm we are taking a stance and lending a voice to these brands. We are excited to start this new chapter in the On Q journey!”
The Better for You business model will extend beyond services for clients, as the co-founders wish to lead by example and make it a way of life for the company and its employees. On Q internally kicked off Better For You earlier this month, with a collective effort in creating a company vision board for 2018. “We’re now actively working towards making the vision come to life,” says Livia. The firm is implementing a Better for You corporate culture, ensuring that employees are working to better their minds, bodies and souls. In addition, the firm is introducing lunch hour Pilates classes, meditation sessions, healthy snacking options and unique learning opportunities.
Better for You will continue to work with current On Q brands including: Healthy Crunch, Three Famers and Pure Organic Foods, and continue to offer the media relations, social media and digital marketing services that On Q is known for. For more information about Better for You please visit www.onqcommunications.ca/better-for-you/
For more information, photos or to schedule interviews with Livia Grujich and/or Tanya Dodaro, please contact:
Media Relations Manager
Director of PR
About On Q Communications.
Founded in 2004, On Q Communications is a boutique public relations and social media marketing firm that works with lifestyle brands across the globe. On Q Communications has successfully helped brands launch, create buzz and develop meaningful online relationships with a variety of audiences. In 2018, On Q Communications launched Better for You, a healthy lifestyle brand incubator.